How we measure face shape

They measure length in different places. The quiz asks you to judge hairline-to-chin length in a mirror. The photo uses the distance between a forehead landmark and the chin, scaled by 1.12, divided by cheekbone width. A face that looks about one and a half times as long as it is wide in the mirror often measures about 1.28 to 1.42 on a photo. Pose and hair can move the label too. A split result means the methods differ, not that either one graded your face.